Monthly Archives: January 2013

Apple Tops List Of The World’s Most Powerful Brands

This story appears in the October 22, 2012 issue of Forbes.   Apple has taken its lumps the past two weeks with the rollout of the iPhone 5. Customer complaints about the Maps app and phones that easily scratch sparked cries that … Continue reading

Posted in Articles | Leave a comment

Worlds Most Powerful Brands

Rank Brand Brand Value ($bil) Consumer Perception Rank Brand Revenue ($bil) Company Advertising ($mil) Industry 1 Apple 87.1 11 108.2 933 Technology 2 Microsoft 54.7 1 73.7 1,600 Technology 3 Coca-Cola 50.2 29 22.8 3,256 Beverages 4 IBM 48.5 20 … Continue reading

Posted in Articles | Leave a comment

How business evolved over time

The history of business is in many ways the history ofhuman society and civilization. Today it is the lifeline of our society and existence. However business today is fairly different than what it has been through the different stages of our … Continue reading

Posted in Articles | Tagged , , , , , | Leave a comment

Philips loss widens in Q4, sheds shrinking home entertainment business

of increased sales, overhead cost reductions, and gross margin expansion,” said Chief Executive Frans van Houten.The fine, levied in December against Philips, LG Electronics, Panasonic and others, came after regulators concluded that the companies engaged in price fixing in the … Continue reading

Posted in World News | Tagged , , , , , | Leave a comment

RBI rate cut: Governor D Subbarao obliges for now, but future not so promising

MUMBAI: RBI Governor DuvvuriSubbarao met markets more than half way by lowering the benchmark interest rate and banks’ cash reserve ratio, but declined to say if the move heralded the beginning of a lower interest rate cycle.The reduction in two key variables could lead to lower … Continue reading

Posted in World News | Leave a comment

Why Internet Marketing Is Important

There’s no more stopping the Internet. You can’t deny that it has become a part of many people’s lives and many are foregoing other traditional media for the internet. More and more people getting their information and other requirements online … Continue reading

Posted in Articles | Tagged , , , , , | Leave a comment

Articles by Faculty

MANAGEMENT INFORMATION SYSTEM (MIS)….. TO HELP MANAGERS IN DECISION MAKING Management Information System (MIS) provides information for the managerial activities in an organization. MIS provides accurate and timely information necessary to facilitate the decision- making process and enable the organizations … Continue reading

Posted in Articles | Tagged , , , , , | Leave a comment